Every business needs some form of marketing and in this digital world we live in, most companies are looking to strengthen their online profile. In this short article, we highlight some of the top digital marketing strategies that American businesses are using in 2024.
- Social media marketing – Social media platforms offer unlimited potential, especially when you hire a top agency such as King Kong, a leading US digital marketing agency who have all the solutions. Create accounts with Facebook, X, Instagram and Tik-Tok, then talk to a top agency about managing all your accounts. Once the professionals are in charge of your SM accounts, you can focus on other aspects of your business such as customer service.
- Search engine optimization – Known as SEO in the industry, this is the art of boosting a website’s ranking within specific Google searches. Some SEO agencies boast they can put your site on page one of search results in just 90 days! There are a few strategies with secure and scalable managed hosting used to achieve this, with keyword research being vital and over a period of time, the target website’s rankings improve.
- Pay per click advertising – Google Ads is the top platform for pay per click advertising and the system works by the publisher charging the advertiser an agreed amount for every click the ad receives. Pay per click can be very complex, which is why you should engage the services of a top-rated US digital marketing; this gives you the best ROI and you can run multiple campaigns.
- Link-building – Google recognizes valid links; inbound, out bound, internal and external; one popular service is outreach blogging, whereby links are placed in blogs that are posted on independent blogging websites and these links direct the user to the client’s landing page. You can order as many of these blogs as you wish on a monthly basis, which will drive traffic to your landing page.
So, there you have it, the top digital marketing strategies that US companies are using in 2024 and by engaging the services of a leading US digital marketing agency, you can create successful online marketing campaigns. Marketing is an essential aspect of business and is not something that you can afford to ignore.