Instagram “Likes” is a fascinating metric when it comes to boosting engagement on a profile. Getting more likes on a post makes it look valuable and helps you expand your reach. But in most cases, when you are only focusing on the number of likes, it acts like a vanity metric.
Getting likes on your Instagram posts is quite easy and helps identify which content resonates more with your audience. However, it is not always easy to achieve this feat.
If you are not happy with your likes count and want to boost them, here is a guide of 8 practical ways to increase your monthly Instagram likes that you can read further:
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Identify What Works for Your Competitors
Researching competitors does not mean stealing content from them or following their footsteps. It is more about knowing what they are doing and how it can inspire your unique posts. If you are familiar with your targeted audience, simply look for the most followed accounts among them.
These accounts can be from your competitors or any other niche. The primary purpose of this research is to identify the tone and strategy that works for the people you are targeting.
If you find a meme or any illustration getting more likes from a similar audience, you can work on the humor factor as well to get more likes. Using inspiration from your competitors’ accounts will help you come up with unique and valuable insights that fit your audience and gain more appreciation.
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Monitor Instagram Insights
Learning from your competitors will ultimately work in your favor. But this will only let you know what works best for them; not for you. To level up your game for getting more likes, you need to have careful track of how your post performs on a feed.
Tracking engagement metrics will give you insights into how your audience has interacted with your posts. This will provide you with room to improve your strategy.
As each metric is connected, working on individual factors can help you gain overall engagement on your posts. For example, if you are not getting enough likes on the post, you might not get enough sharing of it as well. Not only this but the number of comments is also affected.
To improve the engagement of your posts, ensure that they get more likes. If it doesn’t work out, you can invest a little budget to buy Instagram likes that will instantly boost the number of likes you are getting on your posts, thereby increasing engagement and reach.
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Create Quality Content
Excellent content can catch the eye. But accompanying it with engaging and quality media can spruce your profile to the next level. Many people gloss over this section, thinking that the post is enough to get plenty of likes. However, writing quality content with the right tone of voice can be as captivating as your media.
By investing prior time in creating content for your post, you will find the suitable media that will resonate with it perfectly. This will keep your audience more engaged. Such practices will make your audience wait for the following captions to get more insights or details.
As they become curious about the information, they will spend more time with your post, increasing the number of likes.
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Use Hashtags Smartly
Hashtags are undeniably beneficial features for gaining a boost in engagement. All you have to do is find the right strategy to utilize the best hashtags on your posts. Whether you are a brand, social influencer, blogger, or business with a motive, be careful with your hashtag selection to get a good number of likes.
Make sure you avoid spam tagging your posts just for the sake of likes. If you have a brand hashtag, it will be easier for you to find content and influencers catering to your needs.
With industry hashtags, you can find the latest trends in your field, so you do not miss out on anything crucial. By working out on it, you can expand your reach and get more likes.
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Arrange Giveaways and Contests
In recent years, Instagram users have hosted around 53 million giveaways and contests to gain popularity. Fortunately, it turned out to be the most engaging content and helped them get 3.5 times more likes on regular posts.
You can decide on simple entry requirements such as following the account, tagging friends, or sharing it with the least people. By minimizing the barrier on the posts, you will be sure that a good number of audiences will engage on the post.
For giveaways and contests, you can partner up with other businesses or influencers to get maximum reach.
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Find the Right Time to Post
Another practical way to boost your engagement and get more likes on Instagram posts is scheduling time. There is always a peak engagement time on Instagram. Depending on your niche, location, or type of content, the followers can be on a different schedule to be more active on social media.
If you have a creator or business account, you can use your insight panel to find when your audience is most active socially.
This way, you can find the best time to share your content in order to get a considerable number of likes.
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Improve your Content Relatability
The relatability of your content is one of the main factors that will help you to connect better with your audience. People engage more in the content they find relatable.
Regardless of the type of account you own, by sharing a relatable detail in a reel, caption, or story, you can make your audience feel closer to you. Using trending Instagram Reels songs in your content can help strengthen that connection by tapping into popular culture and shared experiences.
If you are posting about a meal, you can write down a mistake you made or what you were feeling while cooking it to make it relatable to your audience.
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Make Your Post Stand Out
We all know that Instagram is a visual platform. You might not need a professional photograph to ace on your feed. But you will need to share pictures with the right aesthetics to attract more eyes and get more likes.
You can use free photo editor tools to create visually attractive and trendy posts for your feed that people want to look at. This way, you can get more likes and get desirable engagement.
